In the same way as other information graphics, maps also take part in building the image of the publisher/author. The chosen projection, colors, typography, and other graphic elements can make a map look serious, fun, modern, or traditional. The credibility of a map depends, among other factors, on its overall image. A map that looks scientific or academical may seem more accurate than a map that looks flamboyant or sloppy.
This example shows two maps of Wonderland, from the book Alice in Wonderland. Above, the map uses a schematic configuration and flat color blocks, which gives it a technical character.
Below, the map uses texture, illustrations and a script typeface, which gives it a storybook-like quality. While the first map looks like an accurate tool for orientation, this map looks like it is part of a narrative, even though they have basically the same spatial information.
-
graphicdesignrhetoric posted this
